Toby Howell: Morning Brew, Getting Hired, Building a Following and Leading the Way on Twitter

Episode Summary

Toby Howell is a writer and social media lead at the Morning Brew, a business newsletter with over 2.5 million subscribers. He’s grown his personal Twitter account to over 16,000 followers in less than 8 months by talking about Twitter strategy, building an 1online audience, and giving a behind the scenes look into life at the Morning Brew.

To be specific, the growth over the past year is this:

  • Morning Brew's Twitter account: started at 26k and is now at 114k

  • Toby Howell's Twitter account started at 600 and is now 16k

Season 2Holly Shannon